About Company
Join Spotify, the world’s most popular audio streaming subscription service, with a community of millions of active users and an unparalleled catalog of music and podcasts. At Spotify, we believe in the power of audio to connect, entertain, and inspire. We are a passionate, innovative team dedicated to shaping the future of audio content and consumption. Our culture is built on creativity, collaboration, and a deep understanding of our users. We empower our employees to take ownership, experiment, and contribute to a global mission. While our global headquarters are elsewhere, this role signifies our commitment to expanding local brand presence and engagement, seeking talent that resonates with our values and mission in key regional markets. We’re not just a company; we’re a movement that believes in accessible, personalized audio experiences for everyone, everywhere. Come make an impact with us as we continue to innovate and define the sound of the future. Spotify is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Job Description
Are you a creative, data-driven marketer with a passion for music, podcasts, and brand storytelling? Spotify is seeking a highly motivated and innovative Brand Marketing Specialist to join our dynamic team. In this pivotal role, you will be instrumental in executing and supporting local and regional brand marketing initiatives, helping to amplify Spotify’s presence and engage our user base in Fort Dodge and surrounding areas. You will work closely with our central marketing teams to adapt global campaigns for local relevance, develop compelling content, and foster community engagement that truly resonates with our target audience. This is an exciting opportunity to bring the Spotify brand to life, drive user acquisition, retention, and loyalty through creative strategies and meticulous execution. The ideal candidate will possess a deep understanding of consumer behavior, digital marketing trends, and the local cultural landscape. You’ll be a key player in ensuring Spotify continues to be the go-to platform for audio entertainment, driving brand love and fostering a vibrant community of listeners. This role offers the chance to make a tangible impact on our brand’s growth and connect with users on a local level, while being part of a global phenomenon. We are looking for someone who thrives in a fast-paced environment, is proactive, and has a knack for translating consumer insights into actionable marketing plans that excite and engage.
Key Responsibilities
- Execute localized brand marketing campaigns in alignment with global strategies and regional objectives, ensuring brand consistency.
- Support the development and distribution of engaging marketing content across various channels, including social media, local partnerships, email campaigns, and events.
- Monitor and analyze campaign performance metrics, providing detailed insights and data-driven recommendations for optimization and future strategies.
- Collaborate seamlessly with cross-functional teams, including sales, content, product development, and PR, to ensure integrated and cohesive marketing efforts.
- Identify, initiate, and nurture relationships with local influencers, artists, community organizations, and media outlets to build brand advocacy and expand reach.
- Conduct thorough market research to understand local consumer trends, the competitive landscape, and audience preferences within the Fort Dodge region.
- Manage marketing budgets and resources effectively for local initiatives, ensuring maximum ROI and adherence to financial guidelines.
- Represent Spotify at local events, activations, and industry gatherings, actively promoting brand awareness and fostering community engagement.
- Contribute to the overall brand strategy, ensuring all local communications are consistent with Spotify's brand voice, values, and global messaging.
- Prepare regular, comprehensive reports on marketing activities, campaign outcomes, and overall ROI for internal stakeholders and leadership.
Required Skills
- 2+ years of progressive experience in brand marketing, digital marketing, or a closely related field.
- Proven track record of executing successful, impactful marketing campaigns from concept to completion.
- Strong understanding of major social media platforms, content creation best practices, and community engagement strategies.
- Exceptional written and verbal communication skills, with a keen eye for detail and compelling storytelling.
- Analytical mindset with the ability to interpret complex data, draw actionable insights, and make data-driven decisions.
- Proficiency in marketing analytics tools (e.g., Google Analytics, social media insights, campaign management platforms).
- Demonstrated creative thinking and robust problem-solving abilities.
- Ability to work effectively both independently and as a valued member of a collaborative, cross-functional team.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Genuine passion for music, podcasts, and the audio streaming industry, coupled with a deep understanding of its trends and culture.
Preferred Qualifications
- Experience working with a globally recognized brand or within the entertainment/tech industry.
- Familiarity with the Fort Dodge market, its local cultural landscape, and community dynamics.
- Prior experience in community management, partnership development, or influencer marketing.
- Proficiency in A/B testing and optimization techniques for digital marketing campaigns.
- Master's degree in a relevant field (e.g., MBA, Marketing).
- Basic knowledge or experience with graphic design tools (e.g., Canva, Adobe Creative Suite) for content creation.
Perks & Benefits
- Competitive salary complemented by performance-based bonuses.
- Comprehensive health, dental, and vision insurance coverage, effective from day one.
- Robust 401(k) retirement plan with generous company matching contributions.
- Generous paid time off policy, including national holidays, vacation days, and sick leave.
- Opportunity to participate in our employee stock options program, fostering ownership.
- Complimentary Spotify Premium subscription for all employees.
- Extensive professional development opportunities, including workshops, courses, and industry conferences.
- Access to exclusive industry events, concerts, and sneak peeks.
- Dynamic, inclusive, and collaborative work environment that champions creativity and innovation.
- Comprehensive wellness programs and employee assistance resources to support holistic well-being.
How to Apply
To apply for this exciting opportunity to shape the future of audio at Spotify, please click on the application link below. You will be redirected to Spotify’s official career opportunities page. Kindly search for ‘Brand Marketing Specialist’ or similar roles, and submit your detailed resume and a compelling cover letter. Ensure your application clearly highlights your experience in brand marketing and your profound passion for music, podcasts, and the audio streaming industry. We eagerly look forward to reviewing your application and potentially welcoming you to the innovative Spotify team!