About Company
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution of social technology, the metaverse. We are constantly innovating to bring people closer together, fostering connections, and creating new opportunities for growth and expression. Join our team and be part of shaping the future of human connection.
Job Description
Are you fascinated by the ever-evolving world of social media? Do you possess a keen eye for detail, a curious mind, and a burning desire to understand what drives online conversations and communities? Meta (Facebook) is seeking passionate and driven individuals to join our team as an Entry-Level Social Media Analyst in Pleasant Valley, Florence. This unique opportunity is specifically designed for those who are eager to kickstart their career in the dynamic and impactful field of social media analytics, even without prior professional experience. We firmly believe in nurturing talent from the ground up, providing comprehensive training, mentorship, and the necessary tools for you to not only succeed but thrive and grow within a global technology leader.
As a Social Media Analyst at Meta, you will play a crucial role in monitoring, analyzing, and reporting on social media trends, conversations, and the performance of various campaigns and initiatives across Meta’s extensive family of platforms. Your day will involve diving deep into vast datasets, helping us understand intricate user engagement patterns, identify emerging cultural trends, and unearth actionable insights that directly inform our content strategies, product development roadmaps, and global community management efforts. This role transcends mere data crunching; it’s about translating complex data points into compelling, clear, and concise narratives that influence strategic decision-making at a truly global scale. You will work collaboratively with diverse, cross-functional teams, including marketing, product development, engineering, and policy, to ensure our platforms remain vibrant, safe, and engaging for billions of users worldwide.
Your core responsibilities will include utilizing various cutting-edge analytical tools to track key performance metrics, conducting in-depth sentiment analysis to gauge public perception, performing competitive benchmarking to understand our position in the market, and contributing significantly to regular performance reports and presentations. You’ll gain invaluable experience learning to identify critical insights from large, unstructured datasets, present your findings with clarity and impact, and contribute to the strategic evolution of Meta’s presence and profound understanding of the social media landscape. We are looking for individuals who are quick learners, possess a natural aptitude for analytical thinking, demonstrate excellent verbal and written communication skills, and are genuinely enthusiastic about the transformative impact of social media on the world. If you’re ready to make a significant impact from day one and embark on a fulfilling career journey with a company that is dedicated to connecting the world, fostering communities, and building the future of immersive experiences, we strongly encourage you to apply. This is your chance to shape the next era of social technology.
Key Responsibilities
- Monitor and analyze social media trends, conversations, and campaign performance across Meta platforms.
- Utilize analytics tools to track key metrics, identify patterns, and generate insights.
- Conduct sentiment analysis to understand public perception and brand reputation.
- Prepare comprehensive reports and presentations on social media data and findings for internal stakeholders.
- Collaborate with marketing, product, and policy teams to provide data-driven recommendations.
- Assist in competitive benchmarking and industry analysis to identify opportunities and threats.
- Stay informed about the latest social media best practices, tools, and industry developments.
- Contribute to the continuous improvement of analytical methodologies and reporting processes.
Required Skills
- Strong analytical and problem-solving skills with a keen attention to detail.
- Excellent written and verbal communication skills, with the ability to present complex data clearly.
- Demonstrated interest in social media platforms, digital trends, and online communities.
- Proficiency in using common office software (e.g., Google Workspace, Microsoft Office Suite).
- Ability to learn quickly and adapt to new technologies and tools.
- Proactive and self-motivated with a strong work ethic and a desire to contribute meaningfully.
Preferred Qualifications
- Bachelor's degree or equivalent practical experience in a related field (e.g., Marketing, Communications, Data Science, Business, or Social Sciences).
- Familiarity with data visualization tools (e.g., Tableau, Google Data Studio) or willingness to learn.
- Basic understanding of statistics or quantitative analysis concepts.
- Experience with online research and information gathering.
Perks & Benefits
- Competitive salary and performance bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and parental leave policies.
- Opportunities for professional development, training, and career growth.
- Access to a vibrant, inclusive, and collaborative work environment.
- Employee assistance programs and wellness initiatives.
- On-site amenities (if applicable to future office setup in Florence) or local benefits.
How to Apply
Interested candidates are encouraged to submit their resume and a cover letter explaining their interest in social media analysis and why they would be a great fit for Meta. Please click on the application link below to apply for the job.