About Company
Side by Side is an award-winning integrated marketing agency based in Atlanta, Georgia. We partner with ambitious brands across various industries to craft compelling stories and deliver measurable results. Our philosophy centers on genuine collaboration, strategic insights, and creative excellence to solve complex business challenges. We are a team of passionate strategists, creatives, and technologists dedicated to pushing boundaries and achieving impact. Embracing a culture of innovation and continuous learning, we foster an environment where talent thrives and contributions are celebrated. While we have a strong presence in Atlanta, we operate with a forward-thinking remote-first mindset, allowing our team members the flexibility to do their best work from wherever they are, while maintaining strong team connections and a vibrant virtual office environment. Join us and be part of a team that believes in the power of collective effort to drive extraordinary outcomes for our clients.
Job Description
Are you a dynamic marketing professional with a passion for driving impactful digital campaigns and a knack for fostering seamless remote collaboration? Side by Side, a vibrant and innovative marketing agency based in Atlanta, is seeking a talented Marketing Specialist to join our fully remote team. In this pivotal role, you will be instrumental in developing, executing, and optimizing comprehensive marketing strategies for our diverse portfolio of clients, all while championing efficient and engaging remote teamwork.
At Side by Side, we believe that great work happens when talented individuals are empowered to thrive, regardless of their physical location. We embrace a remote-first culture that prioritizes clear communication, robust digital tools, and a supportive environment where every team member feels connected and valued. As our Marketing Specialist for Remote Collaboration, you won’t just be managing campaigns; you’ll be an advocate for best practices in remote work, helping to define and implement processes that enhance productivity, creativity, and camaraderie across our distributed team. Your expertise will bridge the gap between innovative marketing strategies and the practicalities of a remote work environment, ensuring that our client projects are delivered with excellence and our internal teams operate at peak efficiency.
You will be responsible for a wide array of marketing activities, including content strategy, SEO/SEM management, social media engagement, email marketing campaigns, and performance analytics. A key aspect of this role involves leveraging various collaboration platforms to ensure project timelines are met, feedback loops are efficient, and cross-functional teams work harmoniously. You’ll work closely with account managers, creative teams, and other specialists to align marketing efforts with client objectives and agency goals. This involves regularly analyzing campaign performance, generating insightful reports, and presenting data-driven recommendations for optimization. We’re looking for someone who is not only a marketing expert but also a proactive problem-solver with exceptional organizational skills, capable of thriving in an autonomous yet highly collaborative setting. Your ability to self-manage, prioritize tasks effectively, and maintain consistent communication within a remote framework will be crucial to your success. If you’re eager to contribute to an agency that values innovation, client success, and the power of a connected remote workforce, we encourage you to apply. This is an exciting opportunity to shape the future of our marketing efforts and contribute to a forward-thinking company culture where your ideas and dedication will directly impact our clients’ growth and our team’s cohesion.
Key Responsibilities
- Develop, implement, and manage comprehensive digital marketing campaigns across various channels (SEO, SEM, social media, email marketing) for clients.
- Create compelling and relevant content for websites, blogs, social media platforms, and email marketing efforts.
- Monitor, analyze, and report on campaign performance, utilizing data to identify trends, derive insights, and optimize future strategies.
- Manage and maintain various marketing automation and CRM platforms (e.g., HubSpot, Salesforce Marketing Cloud) to streamline workflows.
- Facilitate effective remote collaboration using project management and communication tools (e.g., Asana, Slack, Google Workspace) to ensure seamless teamwork.
- Ensure consistent brand messaging and voice across all client-facing and internal communications.
- Conduct thorough market research and competitor analysis to identify opportunities and inform strategic recommendations.
- Proactively identify and implement best practices for remote teamwork, including asynchronous communication strategies and virtual engagement.
- Collaborate closely with internal teams (creative, account management, web development) to ensure integrated campaign execution and client satisfaction.
- Stay up-to-date with the latest digital marketing trends, tools, and remote work technologies to continuously enhance our capabilities.
Required Skills
- Proven experience in developing and executing digital marketing strategies (SEO, SEM, Social Media, Email Marketing).
- Strong understanding of content marketing principles and strategy, with a portfolio of work preferred.
- Proficiency with marketing analytics tools (e.g., Google Analytics, Google Search Console) for data-driven decision-making.
- Excellent written and verbal communication skills, crucial for effective remote team interaction and client presentations.
- Demonstrated ability to manage multiple projects and priorities effectively in a remote setting, meeting deadlines consistently.
- High level of proficiency with collaboration and project management tools (e.g., Slack, Asana, Trello, Google Workspace).
- Self-motivated and disciplined with a strong work ethic, capable of thriving in an autonomous environment.
- Ability to work autonomously while maintaining high levels of team engagement and proactive communication.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Certifications in Google Ads, Google Analytics, or HubSpot Marketing Software.
- Experience with CRM platforms such as HubSpot or Salesforce Marketing Cloud.
- Previous experience working in a fully remote or hybrid agency environment.
- Familiarity with A/B testing and conversion rate optimization (CRO) techniques.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- Generous paid time off (PTO) and company-observed holidays.
- 401(k) retirement plan with company match.
- Dedicated budget for professional development and continuous learning opportunities.
- Flexible remote work environment with a focus on work-life balance.
- Technology stipend for home office setup and essential tools.
- Regular virtual team-building events and social gatherings to foster connection.
- Supportive and collaborative company culture with opportunities for growth.
How to Apply
To apply for this exciting opportunity, please click on the application link below. We encourage you to submit your resume and a cover letter detailing your relevant experience and why you are passionate about remote collaboration in a marketing role. We look forward to reviewing your application!