About Company
Taboola is a global leader in content discovery and native advertising, reaching over 500 million daily active users across the world’s top digital properties. We power recommendations for some of the most innovative and popular websites, helping people discover content they may like but never knew existed. Our mission is to help people find what’s interesting and new, and empower publishers to monetize their content and grow their audiences. Joining Taboola means becoming part of a vibrant, innovative team pushing the boundaries of ad technology and digital media. We are passionate about fostering a diverse and inclusive environment where every employee can thrive, contribute their unique talents, and make a significant impact on a global scale. We pride ourselves on a culture of collaboration, continuous learning, and celebrating success.
Job Description
We are seeking an exceptionally talented and highly motivated Marketing Manager to join our dynamic team in Tel Aviv, with an immediate start. This pivotal role involves leading comprehensive marketing strategies to elevate Taboola’s brand presence, drive engagement, and support our global growth objectives. You will be instrumental in developing and executing integrated marketing campaigns, managing key communications, and collaborating closely with sales, product, and content teams to ensure cohesive and impactful messaging across all touchpoints. The ideal candidate possesses a deep understanding of the digital advertising and publisher landscape, a proven track record in B2B marketing, and the ability to thrive in a fast-paced, high-growth environment. If you’re a strategic thinker with a hands-on approach, eager to make an immediate impact and contribute to a company that’s redefining content discovery, we want to hear from you. This is a unique opportunity to shape our narrative, engage with global partners, and contribute directly to our success. You will be responsible for defining target audiences, crafting compelling messaging, and optimizing our marketing channels to achieve measurable results. From conceptualization to execution, you will own critical marketing initiatives, ensuring they align with our business goals and resonate powerfully with our target market. We encourage creativity, data-driven decision making, and continuous learning in a supportive and challenging atmosphere.
Key Responsibilities
- Develop and execute comprehensive marketing strategies and integrated campaigns across various channels (digital, social, events, content).
- Manage and optimize Taboola's brand messaging and positioning in the market, ensuring consistency and strong resonance.
- Collaborate closely with sales teams to create compelling collateral, presentations, and sales enablement tools.
- Oversee content creation, including case studies, whitepapers, blog posts, and website copy, ensuring alignment with brand voice and strategic goals.
- Analyze marketing campaign performance, report on key metrics, and derive actionable insights for continuous optimization and improvement.
- Plan and execute industry events, webinars, and conferences to enhance brand visibility, foster relationships, and drive lead generation.
- Conduct thorough market research to identify emerging trends, competitive landscapes, and new opportunities for growth and innovation.
Required Skills
- 5+ years of experience in B2B marketing, preferably in AdTech, SaaS, or Digital Media.
- Proven track record of developing and executing successful integrated marketing campaigns.
- Strong understanding of digital marketing channels (SEO, SEM, social media, email marketing).
- Exceptional written and verbal communication skills in English.
- Analytical mindset with the ability to interpret data, measure campaign ROI, and make data-driven decisions.
- Proficiency with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Marketo).
- Excellent project management, organizational, and multitasking skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Experience working in a global or international company.
- Familiarity with the Israeli digital media landscape.
- Ability to speak Hebrew (advantageous but not mandatory).
- Experience with public relations (PR) and media relations.
- Master's degree or relevant professional certifications.
Perks & Benefits
- Competitive salary and equity package.
- Comprehensive health and wellness benefits.
- Generous paid time off and holidays.
- Opportunities for professional development and continuous learning, including mentorship programs.
- Dynamic, collaborative, and inclusive work environment with a strong emphasis on innovation.
- Fully stocked kitchen with a variety of snacks, drinks, and daily catered lunches.
- Regular company social events, team-building activities, and holiday celebrations.
- Flexible hybrid work model promoting work-life balance and flexibility.
- State-of-the-art office facilities in a prime Tel Aviv location.
How to Apply
Ready to make an immediate impact at a leading AdTech company? Click the application link below to submit your resume and cover letter. Tell us why you are the perfect fit for this exciting opportunity to drive our marketing initiatives forward. We look forward to reviewing your application!