About Company
Arnold Clark is Europe’s largest independent car retailer, established in 1954. With over 200 dealerships across the UK, we offer an unparalleled selection of new and used cars, aftersales services, and vehicle rentals. We are a proudly family-run business with a strong commitment to customer service, employee development, and community engagement. Our enduring success is built on a foundation of trust, integrity, and innovation, consistently striving to exceed expectations and drive progress in the automotive industry. We value teamwork, a proactive approach, and a passion for excellence, creating a dynamic and supportive environment where talent can truly flourish. Join us in shaping the future of automotive retail.
Job Description
We are seeking a dynamic and highly creative Marketing Executive to join Arnold Clark’s vibrant marketing team, with a dedicated focus on brand promotion initiatives. Based at our Kinning Park office in Glasgow, this role is critical in enhancing our brand presence, increasing brand awareness, and strengthening our market position across a diverse range of channels. You will be instrumental in developing, executing, and monitoring comprehensive brand promotion strategies, working closely with various departments – including sales, digital marketing, and PR – to ensure consistent brand messaging and seamless alignment with our overarching business objectives. Your daily responsibilities will involve a blend of strategic planning, meticulous campaign execution, innovative content creation, and detailed performance analysis. We are looking for someone who is genuinely passionate about building strong, resonant brands, possesses a nuanced understanding of the automotive market, and demonstrates the creativity required to capture attention and deliver impact in a competitive landscape. This is a unique opportunity to contribute significantly to a household name, with ample opportunities for professional growth and continuous development within a collaborative and supportive team environment. You will be at the forefront of communicating Arnold Clark’s unique value proposition and engaging with our diverse customer base, ensuring we remain the top choice for vehicle solutions across the nation.
Key Responsibilities
- Develop and implement innovative brand promotion campaigns across both digital and traditional media channels.
- Collaborate effectively with internal teams (sales, digital marketing, PR) to ensure brand consistency and integrated campaign delivery.
- Manage and optimise our social media presence, overseeing content creation, scheduling, and engagement strategies for effective brand building.
- Monitor market trends, analyse competitor activities, and gather customer feedback to proactively identify new brand promotion opportunities.
- Organise and coordinate brand-building events, sponsorships, and strategic partnerships that align with brand values.
- Analyse campaign performance, prepare comprehensive reports, and provide actionable insights for continuous improvement.
- Assist in the development and enforcement of brand guidelines, ensuring strict adherence across all marketing materials and communications.
- Support the creation of compelling marketing collateral, including brochures, website content, advertisements, and promotional videos.
- Manage relationships with external agencies and vendors as required for specific brand initiatives, ensuring quality and timely delivery.
- Actively contribute to the overall marketing strategy planning process, bringing fresh ideas and perspectives.
Required Skills
- Proven experience (3+ years) in a marketing role, specifically with a focus on brand promotion, brand management, or integrated marketing communications.
- Strong understanding of core marketing principles, brand strategy, and consumer behaviour.
- Excellent written and verbal communication skills, with a keen eye for detail and compelling storytelling.
- Proficiency in digital marketing tools and platforms (e.g., social media management tools, content management systems, web analytics).
- Demonstrated ability to manage multiple projects simultaneously, prioritise tasks effectively, and meet tight deadlines.
- Strong creative thinking and problem-solving abilities, with a proactive approach to challenges.
- Robust analytical skills, capable of interpreting data to derive meaningful insights and make data-driven decisions.
- A Bachelor's degree in Marketing, Business, Communications, or a closely related field.
Preferred Qualifications
- Previous experience within the automotive industry or a similar fast-paced retail environment.
- Familiarity with CRM systems and marketing automation platforms.
- Basic experience with graphic design software (e.g., Adobe Creative Suite) for creating simple marketing assets.
- Postgraduate qualification or professional marketing certifications (e.g., CIM).
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Generous annual leave allowance.
- Comprehensive company pension scheme.
- Exclusive employee discounts on vehicles, servicing, and parts.
- Access to extensive training and development programmes for career advancement.
- Private medical insurance options.
- On-site parking facilities.
- A vibrant, collaborative, and supportive work environment.
- Significant opportunities for career progression within a leading national company.
How to Apply
Interested candidates are encouraged to apply directly through our careers portal. Please click on the application link below to submit your CV and a cover letter detailing your relevant experience and why you are the ideal fit for this role.