About Company
IBM is a global technology and consulting company headquartered in Armonk, New York, with a long-standing history of innovation. We are a leader in hybrid cloud, AI, and enterprise services, helping clients in over 175 countries unlock the value of their data, streamline processes, and create innovative solutions. Our commitment to groundbreaking research and development has shaped the modern world, from the first mainframe computers to AI platforms like Watson. At IBM, we believe in progress — that the application of intelligence, reason and science can improve business, society, and the human condition. Join us and be part of a team that’s redefining the future of technology and making a tangible impact on a global scale.
Job Description
Are you a highly motivated and detail-oriented individual with a passion for marketing? IBM is seeking a dynamic Marketing Assistant to join our remote team, with immediate hiring available. This is an exceptional opportunity to contribute to high-impact marketing initiatives for one of the world’s most iconic technology companies, all from the comfort of your home office in Mid City, Baton Rouge. In this crucial role, you will provide comprehensive support to our marketing department, assisting with the execution of various campaigns, content creation, data analysis, and digital marketing efforts. You will work closely with experienced marketing professionals, gaining invaluable insights into global marketing strategies within the tech industry. This position demands excellent organizational skills, a proactive approach, and the ability to thrive in a fast-paced, collaborative remote environment. If you’re eager to kickstart or advance your marketing career with a company renowned for innovation and employee development, and you’re ready to make an immediate impact, we encourage you to apply. We are looking for someone who is not just a supporter, but a true contributor, bringing fresh ideas and a strong work ethic to our team. Your contributions will directly support our brand presence, lead generation, and overall market engagement strategies, helping IBM connect with clients and partners worldwide. This is more than just an administrative role; it’s a stepping stone into a robust career in technology marketing.
Key Responsibilities
- Assist in the development and execution of integrated marketing campaigns across various channels, including digital, email, social media, and traditional.
- Support content creation efforts, including drafting social media posts, blog articles, website copy, and marketing collateral.
- Conduct market research and competitor analysis to identify trends and opportunities for campaign optimization.
- Manage and maintain marketing databases, ensuring accuracy and compliance with data privacy regulations.
- Monitor and report on the performance of marketing activities, providing insights and recommendations for improvement.
- Coordinate with internal teams (e.g., sales, product development) and external agencies to ensure cohesive brand messaging.
- Assist with the organization of virtual events, webinars, and other promotional activities.
- Handle administrative tasks as needed to support the overall efficiency of the marketing department.
- Contribute to brainstorming sessions for new marketing strategies and initiatives.
Required Skills
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- 1-2 years of experience in a marketing support role, internship, or related professional experience.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Strong written and verbal communication skills.
- Excellent organizational and time management abilities, with a keen eye for detail.
- Ability to work independently and collaboratively in a remote team environment.
- Familiarity with digital marketing concepts and social media platforms.
- Demonstrated ability to manage multiple tasks and meet deadlines.
Preferred Qualifications
- Experience with CRM software (e.g., Salesforce) and marketing automation platforms (e.g., HubSpot, Marketo).
- Basic understanding of SEO principles and Google Analytics.
- Experience with graphic design tools (e.g., Adobe Creative Suite, Canva).
- Proven ability to adapt to new technologies and learning environments.
- Experience in the technology industry or B2B marketing.
Perks & Benefits
- Competitive salary and performance-based incentives.
- Comprehensive health, dental, and vision insurance.
- 401(k) retirement plan with company matching.
- Paid time off, including vacation, sick leave, and holidays.
- Flexible work-from-home policy.
- Opportunities for professional development and career growth.
- Access to IBM's extensive learning and development resources.
- Employee assistance programs and wellness initiatives.
- A collaborative and innovative remote work culture.
How to Apply
Interested candidates are encouraged to apply by clicking on the application link below. Please ensure your resume highlights your relevant experience and qualifications. We look forward to reviewing your application!