About Company
Ford Motor Company is a global automotive and mobility company with a rich heritage of innovation and a relentless drive to move the world forward. From the Model T to cutting-edge electric vehicles and intelligent mobility solutions, Ford has been at the forefront of automotive engineering and design for over a century. We are committed to creating outstanding products and services, fostering a culture of diversity and inclusion, and building a better world where everyone has the freedom to move and pursue their dreams. Join our team and be a part of shaping the future of transportation, driving progress, and making a real impact in communities worldwide. At Ford, we believe in the power of people, and we empower our employees to innovate, collaborate, and excel. Our vision is to become the world’s most trusted company, designing smart vehicles for a smart world.
Job Description
Ford Motor Company is seeking a dynamic and enthusiastic Marketing Assistant to join our team in Huntsville, AL. This is an exceptional opportunity for a motivated individual to contribute to the success of one of the world’s most iconic brands. As a Marketing Assistant, you will play a crucial role in supporting the planning, execution, and analysis of our local and regional marketing initiatives. You will work closely with our marketing and sales teams, contributing to campaigns that enhance brand visibility, drive customer engagement, and support sales targets across the Alabama market.
Your day-to-day will involve a diverse range of tasks, from assisting with market research and competitive analysis to coordinating promotional events and managing digital content updates. We are looking for someone who is eager to learn, highly organized, and possesses excellent communication skills. This role requires a keen eye for detail, the ability to multitask effectively in a fast-paced environment, and a proactive approach to problem-solving. You’ll gain hands-on experience in various aspects of automotive marketing, including digital marketing, traditional advertising, social media management, content creation, and event planning. If you are passionate about the automotive industry, have a foundational understanding of marketing principles, and are ready to contribute to a forward-thinking global company, we encourage you to apply. This position offers significant potential for growth within Ford Motor Company, providing a pathway to advance your career in marketing and communications.
Key Responsibilities
- Assist in the development and execution of integrated marketing campaigns across various channels (digital, print, social media, local events).
- Conduct thorough market research and competitive analysis to identify trends, consumer behaviors, and opportunities specific to the Huntsville and broader regional market.
- Support the creation, editing, and curation of compelling marketing collateral, including brochures, presentations, website content, and digital advertisements.
- Coordinate logistics for local promotional events, community engagements, and trade shows, ensuring seamless execution and maximum brand exposure.
- Manage and update marketing databases and CRM systems, ensuring accuracy and completeness of information for targeted outreach.
- Monitor social media channels, assist with content scheduling, and engage with our online community to foster positive brand perception.
- Prepare comprehensive marketing reports by collecting, analyzing, and summarizing campaign performance data, providing actionable insights.
- Collaborate effectively with internal teams (sales, product development, communications) to ensure brand consistency and campaign alignment.
- Assist with budget tracking for marketing activities, processing invoices, and managing vendor relationships.
- Provide administrative support to the marketing department, including scheduling meetings, preparing presentations, and managing correspondence.
Required Skills
- Bachelor's degree in Marketing, Business Administration, Communications, or a closely related field.
- 1-2 years of proven experience in a marketing support role, internship, or equivalent practical experience.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and a general aptitude for learning new software.
- Strong written and verbal communication skills, with the ability to articulate ideas clearly and concisely.
- Excellent organizational and time management abilities, with meticulous attention to detail.
- Ability to work effectively both independently and collaboratively as an integral part of a dynamic team.
- Basic understanding of digital marketing concepts, including SEO, SEM, content marketing, and social media best practices.
- Demonstrated enthusiasm for the automotive industry and a genuine passion for the Ford brand.
Preferred Qualifications
- Experience with CRM software (e.g., Salesforce) or marketing automation platforms is a plus.
- Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) or video editing software.
- Proven experience in event planning, coordination, and execution.
- In-depth knowledge of the local Huntsville, AL market and surrounding regions, including consumer preferences and media landscape.
- Demonstrated ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet tight deadlines.
Perks & Benefits
- Competitive base salary and eligibility for performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans for employees and their families.
- Generous 401(k) retirement plan with robust company match.
- Paid time off, including ample vacation, sick leave, and company holidays.
- Exclusive employee vehicle purchase and lease programs.
- Extensive professional development opportunities and clear career advancement pathways.
- Tuition assistance programs for continuous learning and skill enhancement.
- Flexible spending accounts and health savings accounts.
- Access to a dynamic, innovative, and collaborative work environment.
- Employee assistance program offering confidential support services.
How to Apply
Interested candidates are encouraged to apply by clicking the link below. Please ensure your resume and cover letter comprehensively highlight your relevant experience, skills, and your passion for marketing within the automotive industry. We look forward to reviewing your application and exploring how you can contribute to the innovative and impactful team at Ford Motor Company.