About Company
ImageWorks LLC is a dynamic and innovative digital agency dedicated to empowering businesses with cutting-edge online solutions. For over two decades, we’ve specialized in crafting bespoke web designs, robust e-commerce platforms, strategic SEO, and compelling content marketing that drives measurable results. Our mission is to transform complex digital challenges into clear, actionable strategies that help our clients achieve their business goals. We pride ourselves on a collaborative culture, fostering creativity, continuous learning, and a passion for digital excellence. Join our growing team and contribute to impactful projects that shape the future of digital presence for diverse clients across various industries.
Job Description
ImageWorks LLC is seeking an experienced and highly motivated Digital Content Manager to join our fully remote team. This pivotal role involves leading our content strategy, creation, and distribution efforts to enhance brand visibility, engage target audiences, and support our clients’ marketing objectives. As a Digital Content Manager, you will be responsible for overseeing the entire content lifecycle, from ideation and planning to execution, optimization, and performance analysis. You will work closely with SEO specialists, web developers, graphic designers, and account managers to ensure content aligns with overarching digital strategies and client goals. This is an exciting opportunity for a creative storyteller with a strategic mindset who thrives in a fast-paced, results-driven environment. You will champion best practices in content marketing, continuously exploring new trends and technologies to keep our content offerings fresh, relevant, and highly effective. Your expertise will be crucial in developing engaging narratives that resonate across various digital channels, including websites, blogs, social media, email campaigns, and more. We are looking for someone who can not only manage a team of content creators but also get hands-on with writing, editing, and optimizing content to ensure quality and impact. The ideal candidate will have a deep understanding of SEO principles, content analytics, and user experience, leveraging data to inform content decisions and drive continuous improvement. Your ability to translate complex concepts into clear, concise, and compelling content will be key to your success and the success of our clients. This role requires exceptional organizational skills, a keen eye for detail, and the ability to manage multiple projects simultaneously while maintaining high standards of quality. Join us and help us tell powerful stories that make a difference.
Key Responsibilities
- Develop and execute a comprehensive content strategy aligned with client goals and overall digital marketing objectives.
- Oversee the creation of high-quality, engaging content across various formats, including blog posts, website copy, social media updates, email newsletters, whitepapers, and video scripts.
- Manage and mentor a team of content creators, editors, and freelance writers, ensuring consistent brand voice and quality.
- Conduct thorough keyword research and incorporate SEO best practices into content development to maximize organic reach.
- Utilize content analytics tools to monitor performance, identify trends, and make data-driven decisions for optimization.
- Collaborate with marketing, sales, and design teams to ensure content consistency and effective cross-promotion.
- Stay current with industry trends, digital marketing tools, and content consumption patterns to maintain a competitive edge.
- Implement content governance and workflow processes to ensure efficiency and timely delivery of content projects.
- Manage content calendars and editorial schedules for multiple clients and internal initiatives.
Required Skills
- 5+ years of experience in content marketing, digital marketing, or a related field, with at least 2 years in a management or leadership role.
- Proven track record of developing and executing successful content strategies.
- Exceptional writing, editing, and proofreading skills with a strong command of grammar and style.
- Proficiency in SEO best practices and content optimization tools (e.g., SEMrush, Ahrefs, Google Analytics).
- Experience with Content Management Systems (CMS) such as WordPress, HubSpot, or similar.
- Strong understanding of digital marketing channels, including social media, email marketing, and search engines.
- Excellent project management and organizational skills, with the ability to manage multiple deadlines.
- Ability to work independently and collaboratively in a remote team environment.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) for basic content visuals.
- Familiarity with marketing automation platforms.
- Portfolio demonstrating a range of content types and successful campaigns.
- Experience working in an agency environment or managing content for diverse clients.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holidays.
- Flexible remote work environment.
- Opportunities for professional development and continuous learning.
- Collaborative and supportive team culture.
- Access to the latest digital marketing tools and technologies.
- 401(k) retirement plan with company match.
How to Apply
Interested candidates are encouraged to click on the application link below to submit their resume, cover letter, and a link to their online portfolio (if applicable). Please highlight your experience in content strategy, SEO, and team management.