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Copywriter – Advertising & Marketing Text

🏢 National Commercial Bank Jamaica Ltd (NCB)📍 Black River, Saint Elizabeth Parish💼 Full-Time💻 On-site🏭 Financial Services💰 JMD 1,800,000 - JMD 2,700,000 per year

About Company

National Commercial Bank Jamaica Ltd (NCB) is Jamaica’s oldest and largest commercial bank, serving the nation’s financial needs for over 180 years. As a leading financial institution, NCB is dedicated to fostering economic growth and financial inclusion across the island. We pride ourselves on innovation, customer service, and community engagement, offering a comprehensive suite of banking, wealth management, and insurance solutions. At NCB, we believe in empowering our people, our customers, and our communities to achieve their full potential. Our vibrant culture encourages collaboration, continuous learning, and a commitment to excellence, making us a workplace where talent thrives and contributions are deeply valued. Join us as we continue to shape the future of banking in Jamaica.

Job Description

Are you a wordsmith with a passion for persuasive communication? Do you thrive on crafting messages that resonate, inform, and inspire action? National Commercial Bank Jamaica Ltd (NCB) is seeking a talented and dynamic Copywriter to join our marketing team in Black River. This pivotal role involves developing compelling advertising and marketing copy across various channels, helping us connect with our customers and promote our diverse range of financial products and services.

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We are actively hiring for a new role.
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As a Copywriter at NCB, you will be instrumental in shaping our brand voice and ensuring clarity, consistency, and compliance in all our communications. You will translate complex financial concepts into easily understandable and engaging content for a broad audience. This isn’t just about writing; it’s about strategizing, collaborating, and seeing your words come to life in campaigns that impact thousands of Jamaicans. From digital ads and social media posts to website content, brochures, and internal communications, your creativity will be vital in strengthening our brand presence and supporting our business objectives. You will work closely with marketing managers, product specialists, compliance officers, and graphic designers to produce high-quality, impactful content that upholds NCB’s reputation for trust and excellence. If you are detail-oriented, have an impeccable grasp of grammar, and possess a knack for crafting compelling narratives, we invite you to contribute your skills to a team that’s making a real difference in the lives of our customers and the economic landscape of Jamaica.

Key Responsibilities

  • Develop clear, concise, and compelling copy for all advertising and marketing materials, including digital ads, social media, website content, email campaigns, brochures, press releases, and in-branch signage.
  • Ensure all written content aligns with NCB's brand guidelines, tone of voice, and strategic marketing objectives.
  • Collaborate with marketing managers, product teams, and compliance officers to ensure accuracy, relevance, and regulatory compliance of all communications.
  • Proofread and edit copy to eliminate errors in grammar, punctuation, and spelling, ensuring high-quality, error-free content.
  • Conduct thorough research on industry trends, competitor activities, and target audience insights to inform content strategy.
  • Adapt writing style and tone to suit different platforms and target segments, maintaining consistency across all channels.
  • Contribute to brainstorming sessions for new marketing campaigns and content initiatives.
  • Manage multiple writing projects simultaneously, adhering to strict deadlines and quality standards.

Required Skills

  • Exceptional written and verbal communication skills in English.
  • Demonstrated ability to write clear, compelling, and grammatically correct copy.
  • Strong understanding of marketing principles and advertising techniques.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Ability to work independently and as part of a collaborative team.
  • Excellent time management and organizational skills.
  • High attention to detail and accuracy.

Preferred Qualifications

  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • 2-3 years of proven experience as a copywriter, preferably within the financial services, advertising agency, or a highly regulated industry.
  • A strong portfolio showcasing diverse copywriting projects.
  • Familiarity with SEO best practices and content optimization.
  • Experience with content management systems (CMS).

Perks & Benefits

  • Competitive salary and performance bonuses.
  • Comprehensive health, dental, and life insurance.
  • Generous pension scheme.
  • Opportunities for professional development and continuous learning.
  • Employee banking benefits and discounts.
  • A supportive and dynamic work environment.
  • Paid vacation and sick leave.

How to Apply

Interested candidates are invited to click on the application link below to submit their resume and a cover letter detailing their relevant experience and why they are the ideal candidate for this role. Please ensure your application highlights your experience in copywriting and your understanding of the financial services sector.

Apply Now

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