About Company
The British Broadcasting Corporation (BBC) is the world’s leading public service broadcaster, renowned for its commitment to delivering high-quality news, factual programming, entertainment, and educational content. Independent, impartial, and honest, the BBC has been a pillar of global media for over a century, reaching millions daily across television, radio, and digital platforms. Our mission is to inform, educate, and entertain, operating with a strong sense of public purpose and a dedication to cultural enrichment. As a global institution, the BBC is committed to diversity, innovation, and journalistic integrity, fostering a dynamic and inclusive environment where creativity thrives and impactful stories are told. Joining the BBC means becoming part of a legacy of excellence and contributing to a future where compelling content continues to shape conversations worldwide.
Job Description
Are you a dynamic and creative marketing professional with a passion for media and a deep understanding of audience engagement? The British Broadcasting Corporation (BBC), a globally renowned leader in public service broadcasting, is seeking a talented Marketing Executive to join our team in Noblesville, Indiana. This is an exceptional opportunity to contribute to one of the world’s most trusted and respected brands, helping to shape how our invaluable content connects with audiences in the US market.
As a Marketing Executive, you will be instrumental in developing and executing marketing strategies that promote BBC content and brand initiatives within the local market. You will work across various platforms, from digital campaigns and social media management to local partnerships and event activations, ensuring our messaging resonates effectively and drives engagement. This role requires a blend of strategic thinking, creative flair, and strong execution capabilities. You will be responsible for understanding market trends, analyzing performance data, and continuously optimizing campaigns to achieve measurable results aligned with BBC’s global objectives and local outreach efforts. The ideal candidate will be a self-starter, highly organized, and possess excellent communication skills, capable of collaborating seamlessly with internal teams (such as content, sales, and analytics) and external partners (including agencies, media outlets, and community organizations).
If you are passionate about the power of media to inform, educate, and entertain, and eager to make a tangible impact, we encourage you to apply. This position offers a unique chance to be part of a global media powerhouse while contributing to its local presence and outreach efforts, ensuring the BBC’s values and diverse content offerings are celebrated and accessed by a broader audience in the region. You will champion the BBC brand, bringing its distinctive voice and rich storytelling to new viewers and listeners, fostering loyalty and expanding our community.
Key Responsibilities
- Develop, implement, and manage integrated marketing campaigns across various channels (digital, social, print, events) to promote BBC content and brand.
- Conduct market research and audience analysis to identify trends, opportunities, and competitive landscapes relevant to the Noblesville and wider Indiana market.
- Collaborate with internal teams to ensure brand consistency and effective message delivery across all touchpoints.
- Manage social media presence and engagement strategies, creating compelling content and monitoring performance.
- Track, analyze, and report on marketing campaign performance, using data to inform future strategies and optimize ROI.
- Build and maintain relationships with local media, community partners, and influencers to enhance brand visibility and reach.
- Assist in the organization and execution of promotional events and activations.
- Prepare marketing materials, presentations, and reports as needed.
- Monitor marketing budget and ensure cost-effective utilization of resources.
Required Skills
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3+ years of experience in marketing, preferably within the media, entertainment, or public service sector.
- Proven experience in developing and executing successful marketing campaigns.
- Strong understanding of digital marketing tools and platforms (SEO, SEM, social media advertising, email marketing).
- Excellent written and verbal communication skills.
- Proficiency in marketing analytics and reporting (e.g., Google Analytics, social media insights).
- Ability to work independently and collaboratively in a fast-paced environment.
- Creative thinking with an analytical approach to problem-solving.
Preferred Qualifications
- Master’s degree in Marketing or a related field.
- Experience with media content promotion and audience engagement strategies.
- Familiarity with the BBC brand and its global content offerings.
- Proficiency in CRM software and project management tools.
- Experience in event management and local partnership development.
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holiday schedule.
- 401(k) retirement plan with company match.
- Opportunities for professional development and career growth.
- Employee assistance program.
- Dynamic and inclusive work environment.
- Access to exclusive BBC content and events.
How to Apply
Interested candidates are invited to submit their application by clicking the link below. Please ensure your resume and cover letter highlight your relevant experience and explain why you are a great fit for the BBC Marketing Executive role. We look forward to reviewing your application!