About Company
Vodacom Congo is a pioneering telecommunications company operating at the forefront of digital innovation in the Democratic Republic of Congo. As a proud member of the broader Vodacom Group, we are dedicated to connecting communities and transforming lives through cutting-edge mobile communication services, robust network infrastructure, and a diverse portfolio of digital solutions. Our mission extends beyond providing connectivity; we strive to empower individuals and businesses, foster economic growth, and contribute positively to society through various corporate social responsibility initiatives. With a significant presence across the DRC, including our vital operations in Goma, Vodacom Congo is committed to delivering exceptional customer experiences and maintaining its position as a market leader. We believe in nurturing talent, promoting diversity and inclusion, and providing a stimulating work environment where every employee can thrive and make a tangible impact on the future of telecommunications in the region.
Job Description
Are you a dynamic and exceptionally organized marketing professional with a keen eye for detail and a passion for crafting impactful communication across multiple platforms? Vodacom Congo is thrilled to invite applications for an enthusiastic Marketing Coordinator to join our dedicated team in Goma, North Kivu Province. In this pivotal role, you will be central to the successful execution of our diverse marketing strategies, providing essential support in developing, implementing, and meticulously monitoring promotional activities. These efforts are designed to significantly enhance our brand visibility, deeply engage our target audience, and ultimately drive customer acquisition and retention in a competitive market.
This position demands a proactive and adaptable individual capable of expertly managing a portfolio of projects simultaneously, from the initial brainstorming and conceptualization phases through to flawless execution and comprehensive post-campaign analysis. Your responsibilities will span the creation of compelling, brand-aligned content for our expanding digital footprint, including vibrant social media campaigns, engaging email newsletters, and timely website updates. Concurrently, you will oversee the meticulous production and strategic distribution of high-quality print collateral, such as informative brochures, eye-catching flyers, and impactful event materials. The ideal candidate will possess a solid foundation in marketing principles, exceptional written and verbal communication skills, and an unwavering commitment to precision. Join Vodacom Congo and play a critical role in connecting communities and accelerating the pace of digital transformation across the Democratic Republic of Congo.
Key Responsibilities
- Assist in the development, implementation, and evaluation of integrated marketing campaigns across digital and print channels.
- Generate and curate engaging content for various digital platforms, including social media, email newsletters, and the company website, ensuring brand consistency.
- Coordinate the design, production, and procurement of print marketing materials such as brochures, flyers, posters, and banners, managing relationships with external vendors.
- Monitor social media channels for engagement, trends, and feedback, actively participating in online conversations and providing timely responses.
- Support the planning and execution of promotional events, product launches, and community outreach programs in Goma and surrounding areas.
- Conduct market research and competitive analysis to identify new opportunities and inform marketing strategies.
- Manage and maintain marketing collateral inventory, ensuring availability and proper distribution.
- Track and analyze campaign performance metrics, preparing regular reports with actionable insights and recommendations for optimization.
- Collaborate cross-functionally with sales, product development, and customer service teams to ensure cohesive messaging and achieve shared objectives.
- Ensure all marketing activities adhere to corporate brand guidelines, industry best practices, and local regulatory requirements.
Required Skills
- Minimum of 2 years of proven experience in a marketing coordination or similar role, with exposure to both digital and print media.
- Proficiency in social media management tools and content creation platforms.
- Strong understanding of digital marketing concepts, including SEO basics, SEM, and email marketing.
- Demonstrated ability to write compelling copy for various marketing materials.
- Basic graphic design skills or experience working with design software (e.g., Canva, Adobe Creative Suite).
- Excellent communication skills (written and verbal) in English and French. Knowledge of Swahili is a significant advantage.
- Exceptional organizational skills and the ability to manage multiple projects simultaneously under tight deadlines.
- Analytical skills to interpret data, measure campaign effectiveness, and inform future strategies.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Experience within the telecommunications sector or a fast-paced technology-driven environment.
- Familiarity with marketing automation platforms and CRM systems.
- Experience with content management systems (CMS) for website updates.
- A track record of successful campaign execution and measurable results.
Perks & Benefits
- Competitive annual salary and potential for performance-based bonuses.
- Comprehensive health and wellness benefits package.
- Commuting allowance and other support benefits.
- Significant opportunities for continuous professional development and career advancement within a leading global organization.
- A vibrant, inclusive, and collaborative work environment.
- Employee discounts on Vodacom products and services.
How to Apply
Interested and qualified candidates are strongly encouraged to apply directly through the official Vodacom careers portal by clicking on the application link below. Please ensure your application includes a detailed resume and a cover letter that clearly outlines your relevant experience in both digital and print marketing, highlights your content creation capabilities, and demonstrates your ability to coordinate complex marketing initiatives effectively. Only shortlisted candidates who meet the specified criteria will be contacted for an interview.