About Company
Access Bank Plc is a leading financial institution in Africa, committed to innovation, customer satisfaction, and sustainable growth. With a strong digital footprint and a vision to be ‘Africa’s Gateway to the World,’ we are constantly evolving to meet the dynamic needs of our diverse customer base. We believe in empowering our employees and fostering a culture of excellence, learning, and collaboration. Our vibrant work environment at Eko Tower, Victoria Island, serves as a hub for creativity and strategic thinking, where talent is nurtured, and ideas are transformed into impactful solutions. Join us and be a part of a team that is redefining banking in the 21st century, making a real difference in the lives of millions.
Job Description
Access Bank Plc is seeking a highly motivated and detail-oriented Junior Media Buyer to join our dynamic marketing team. This entry-level role is perfect for a recent graduate or an aspiring marketing professional with a passion for digital advertising and online campaign management. As a Junior Media Buyer, you will play a crucial role in executing, monitoring, and optimizing our online ad placements across various digital channels. You will work closely with senior media buyers and the broader marketing team to ensure our advertising efforts align with our brand strategy and achieve our campaign objectives. This position offers an unparalleled opportunity to learn the intricacies of digital media buying, gain hands-on experience with cutting-edge ad platforms, and contribute directly to the success of one of Africa’s leading financial institutions. You will be instrumental in ensuring our marketing messages reach the right audience at the right time, helping to drive customer engagement and acquisition. We are looking for someone eager to learn, adapt, and grow within a fast-paced and challenging environment, someone who thrives on data-driven decision making and has an eye for detail. This is more than just a job; it’s a foundational step for a rewarding career in digital marketing.
Key Responsibilities
- Assist in the planning, execution, and optimization of online media campaigns across various platforms (e.g., Google Ads, Meta Ads, programmatic platforms).
- Monitor daily campaign performance, analyze data, and identify trends to provide actionable insights.
- Support senior media buyers in budget management, bid optimization, and audience targeting strategies.
- Prepare regular performance reports, summarizing key metrics, campaign progress, and recommendations.
- Conduct competitive analysis and market research to identify new opportunities and stay updated on industry trends.
- Collaborate with creative teams to ensure ad copy and visuals are aligned with campaign goals and best practices.
- Perform A/B testing on various ad elements to improve campaign effectiveness and ROI.
- Maintain strong relationships with media vendors and platform representatives.
- Ensure all ad placements adhere to brand guidelines and regulatory requirements.
Required Skills
- Basic understanding of digital marketing principles and online advertising.
- Proficiency in Microsoft Excel (data analysis, pivot tables).
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication abilities.
- High level of attention to detail and organizational skills.
- Ability to work effectively both independently and as part of a team.
- Eagerness to learn and adapt to new technologies and platforms.
Preferred Qualifications
- Bachelor's degree in Marketing, Advertising, Business, Economics, or a related field.
- Internship experience in digital marketing, media buying, or advertising.
- Familiarity with Google Analytics or other web analytics tools.
- Basic knowledge of Google Ads, Meta Ads Manager, or other programmatic ad platforms.
- Certifications in Google Ads, Meta Blueprint, or similar digital marketing courses.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness benefits.
- Opportunities for professional development and continuous learning.
- Access to industry-leading training and certifications.
- Vibrant, collaborative, and inclusive work environment.
- Career growth opportunities within a leading financial institution.
- Work-life balance initiatives.
How to Apply
Interested candidates are encouraged to apply directly through Access Bank’s official career portal. Please click on the application link below and search for relevant marketing or media buying positions. Be sure to upload your updated CV and a cover letter outlining your experience and interest in this role.