About Company
Ignition Search is a dynamic and innovative digital marketing agency based in Liverpool, dedicated to igniting online presence and driving measurable results for our diverse portfolio of clients. Specialising in SEO, PPC, social media, and content marketing, we pride ourselves on crafting bespoke strategies that propel businesses forward in the competitive digital landscape. Our team is a vibrant mix of creative thinkers, analytical minds, and passionate marketers who thrive on collaboration and continuous learning. We foster a culture where ideas are celebrated, talent is nurtured, and every team member plays a crucial role in our collective success. We believe in transparency, integrity, and delivering exceptional value, making Ignition Search a trusted partner for businesses looking to enhance their digital footprint and tell their unique story.
Job Description
Are you a wordsmith with a passion for digital storytelling and a knack for persuasive copy? Ignition Search is looking for an enthusiastic and skilled Content Writer to join our growing team in Aigburth, Liverpool. This is an exciting opportunity for someone who loves to craft engaging narratives across various platforms – from insightful blog posts that capture attention, to compelling product descriptions that drive conversions, and professional corporate copy that reinforces brand identity.
In this pivotal role, you will be instrumental in developing and executing content strategies that align with our clients’ diverse objectives and amplify their online voice. You’ll work across a wide range of industries, constantly learning and adapting your writing style to suit different target audiences and brand guidelines. Your day-to-day will involve transforming complex ideas and client briefs into clear, concise, and captivating content, ensuring every piece is meticulously optimised for search engines while maintaining a natural, readable flow. This position requires not just strong writing skills, but also a solid understanding of digital marketing principles, including SEO best practices, comprehensive keyword research, and conversion-focused copywriting techniques.
You’ll collaborate closely with our SEO specialists, marketing strategists, social media managers, and graphic designers to create cohesive and impactful campaigns that resonate with target audiences and achieve measurable results. This isn’t just about writing; it’s about strategizing, conducting in-depth research, meticulously editing, proofreading, and continuously evolving content to achieve the best possible outcomes for our clients. If you’re passionate about making a tangible impact through the power of words, thrive in a fast-paced agency environment, and are eager to contribute to a company that values innovation, creativity, and excellence, then we want to hear from you. Join Ignition Search and help us craft the compelling stories that define our clients’ success and drive their digital growth.
Key Responsibilities
- Develop, write, and edit high-quality content for various digital platforms, including blog posts, website copy, product descriptions, landing pages, email newsletters, and social media posts.
- Collaborate with SEO specialists to implement keyword research and optimize content for search engine visibility and ranking.
- Understand client briefs and translate marketing objectives into engaging and persuasive copy that resonates with target audiences.
- Maintain brand voice, style, and tone consistency across all content for various clients.
- Conduct thorough research on industry-related topics to ensure accuracy and relevance of content.
- Proofread and edit content before publication to ensure grammar, spelling, punctuation, and factual accuracy.
- Work closely with marketing, design, and other internal teams to align content with overall campaign strategies.
- Stay up-to-date with industry trends, content marketing best practices, and algorithm changes.
- Monitor content performance and suggest improvements for higher engagement and conversion rates.
Required Skills
- Exceptional writing, editing, and proofreading skills with a strong command of English grammar and style.
- Proven ability to produce clear, concise, and engaging copy for diverse audiences and purposes.
- Solid understanding of SEO principles and experience in writing SEO-friendly content.
- Strong research skills with the ability to gather information from multiple sources and synthesize it effectively.
- Ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.
- Excellent communication and collaboration skills.
- A compelling portfolio showcasing a range of content writing examples (blogs, web copy, product descriptions, etc.).
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- 2+ years of professional experience as a Content Writer, Copywriter, or similar role, preferably within a digital marketing agency.
- Experience with Content Management Systems (CMS) like WordPress.
- Familiarity with analytics tools (e.g., Google Analytics) to inform content strategy.
- Understanding of user experience (UX) principles as they relate to web content.
- Experience in writing for various industries and B2B/B2C audiences.
Perks & Benefits
- Competitive salary package.
- Generous holiday allowance.
- Company pension scheme.
- Opportunities for professional development and continuous learning.
- Friendly, collaborative, and vibrant office environment.
- Regular team social events.
- Opportunity to work with a diverse portfolio of clients across various industries.
How to Apply
Click on the application link below to submit your resume and cover letter, along with a link to your online portfolio showcasing your best work. We look forward to reviewing your application and discovering your unique voice!