About Company
Nigerian Breweries Plc, a proud member of the Heineken Company, is Nigeria’s pioneer and largest brewing company. With a rich history spanning over 75 years, we are renowned for our portfolio of iconic brands that have become household names across the nation. Our commitment extends beyond brewing exceptional beverages; we are deeply invested in local communities, sustainable practices, and nurturing talent. We believe in fostering a dynamic and inclusive work environment where innovation thrives, and individuals are empowered to reach their full potential. Joining Nigerian Breweries means becoming part of a legacy of excellence and contributing to brands that truly connect with people.
Job Description
Are you a creative, ambitious, and highly motivated individual eager to kickstart your career in marketing within a dynamic, fast-paced environment? Nigerian Breweries Plc is offering an exceptional ‘Marketing Intern – Creative Agency Partnership’ training role designed to provide hands-on experience and a comprehensive understanding of brand marketing strategies and execution, particularly as they relate to collaborating with creative agencies. This isn’t just an internship; it’s a foundational learning journey where you’ll gain invaluable insights into how a leading FMCG company conceptualizes, develops, and deploys impactful marketing campaigns.
Working closely with our experienced marketing teams, you will be exposed to various facets of the marketing lifecycle, from market research and consumer insights to campaign development, digital marketing, and brand activation. A significant part of this role will involve understanding the symbiotic relationship between an in-house marketing department and external creative agencies. You will learn how briefs are developed, how creative concepts are evaluated, and how integrated campaigns are managed to ensure brand consistency and market penetration. This training role is specifically structured to equip you with practical skills, industry knowledge, and a strong professional network, setting the stage for a successful career in marketing. If you’re passionate about brands, eager to learn, and ready to contribute to real-world marketing challenges, this opportunity at Nigerian Breweries Plc is for you.
Key Responsibilities
- Assist the marketing team in daily administrative tasks, ensuring smooth departmental operations.
- Conduct market research and competitive analysis to identify trends and consumer insights relevant to brand strategies.
- Support in the preparation of marketing briefs and materials for external creative agencies.
- Participate in creative concept discussions and evaluations, providing support in feedback collation.
- Contribute to the development and execution of digital marketing content and social media campaigns.
- Help track and analyze marketing campaign performance data, preparing reports and summaries.
- Assist in organizing and coordinating promotional events, activations, and internal marketing meetings.
- Support brand managers in managing relationships with vendors, agencies, and internal stakeholders.
- Learn and apply brand guidelines to ensure consistency across all marketing communications.
- Undertake special projects as assigned, contributing to various marketing initiatives.
Required Skills
- Currently pursuing or recently completed a Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Strong verbal and written communication skills in English.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Excellent organizational and time management abilities.
- Ability to work effectively both independently and as part of a team.
- Demonstrated enthusiasm for learning about brand marketing and the beverage industry.
- Strong analytical and problem-solving skills.
- Familiarity with social media platforms and digital marketing trends.
Preferred Qualifications
- Previous experience in a student club, volunteer role, or any project that involved marketing or communication.
- Basic understanding of graphic design principles or familiarity with tools like Canva.
- Knowledge of market research methodologies.
- Ability to adapt quickly to new tasks and learn new software/tools.
Perks & Benefits
- Structured mentorship from experienced marketing professionals.
- Exposure to a world-class marketing environment within a leading multinational company.
- Hands-on experience with real-world marketing campaigns and brand strategies.
- Opportunities for professional development and skill enhancement.
- Networking opportunities with industry leaders and creative agencies.
- A modest monthly stipend.
- Potential for future career opportunities within Nigerian Breweries Plc.
How to Apply
Eager to make your mark in marketing? We invite you to become part of our legacy. Please click on the application link below to submit your resume and a cover letter detailing why you are the ideal candidate for this Marketing Intern training role. We look forward to reviewing your application and exploring how your passion can contribute to our vibrant team.