About Company
Crystal Bridges Museum of American Art is a world-class institution dedicated to celebrating the American spirit through art and nature. Founded by Alice Walton, our mission is to welcome all to celebrate the American spirit in a setting that unites the power of art with the beauty of nature. We offer a unique collection of American art from colonial to contemporary times, nestled on 120 acres of Ozark forest with five miles of art and walking trails. Beyond our permanent collection, Crystal Bridges hosts a vibrant array of temporary exhibitions, community events, educational programs, and live performances, including diverse music series that enrich the cultural landscape of Northwest Arkansas. We are a dynamic environment where creativity thrives, and we constantly seek innovative ways to connect with our audience and share the transformative power of art and culture. Join us in shaping engaging experiences for our visitors and making a lasting impact.
Job Description
Are you a passionate and driven student with a love for music and a keen interest in marketing? Crystal Bridges Museum of American Art is seeking a dynamic Music Marketing Intern to join our team, focusing specifically on brand exposure for our diverse music programming and events. This is an unparalleled opportunity to gain hands-on experience in the fast-paced world of arts marketing within a renowned cultural institution. You will play a pivotal role in promoting our musical offerings, ranging from live concerts and festivals to artist collaborations and educational series, helping to expand our audience reach and enhance the museum’s brand as a vibrant hub for music and art. This internship will immerse you in real-world marketing strategies, digital content creation, social media engagement, and public relations tactics designed to captivate a broad audience. You will learn how to craft compelling narratives, analyze market trends, and implement campaigns that resonate with music enthusiasts and museum-goers alike. This position offers a unique chance to contribute to the cultural vibrancy of Northwest Arkansas while developing invaluable skills that will jumpstart your career in marketing, entertainment, or arts administration. If you are eager to learn, creative, and ready to make a tangible impact on a thriving arts organization, we encourage you to apply and become a part of our mission to celebrate the American spirit.
Key Responsibilities
- Assist in the development and execution of comprehensive marketing campaigns for Crystal Bridges' music programs and events.
- Manage and schedule engaging content for various social media platforms (Instagram, Facebook, Twitter, TikTok) with a focus on music-related promotions.
- Contribute to the creation of compelling digital content, including blog posts, email newsletters, website updates, and video snippets highlighting musical artists and performances.
- Support public relations efforts by drafting press releases, media advisories, and outreach materials for music-focused announcements and artist collaborations.
- Conduct market research on current music trends, audience demographics, and competitor analysis to identify new opportunities for brand exposure.
- Assist with on-site event promotion, including coordination of promotional materials and interaction with attendees.
- Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.
- Collaborate with internal teams, including programming, communications, and digital media, to ensure cohesive messaging and strategy.
- Support general marketing tasks and administrative duties as needed to ensure smooth operation of departmental initiatives.
Required Skills
- Currently enrolled in a Bachelor's degree program in Marketing, Communications, Music Business, Arts Administration, or a related field.
- Demonstrated passion for music, arts, and cultural institutions.
- Excellent written and verbal communication skills with a strong eye for detail.
- Proficiency in major social media platforms and an understanding of their role in brand building.
- Basic understanding of marketing principles and strategies.
- Ability to work effectively both independently and as part of a collaborative team.
- Strong organizational skills and the ability to manage multiple tasks in a fast-paced environment.
Preferred Qualifications
- Prior experience with graphic design tools (e.g., Canva, Adobe Creative Suite).
- Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact).
- Previous internship or volunteer experience in marketing, PR, or event promotion.
- Knowledge of the local music scene in Northwest Arkansas.
- Basic photography or video editing skills.
Perks & Benefits
- Opportunity to work at a world-class museum and contribute to its vibrant cultural offerings.
- Direct mentorship from experienced marketing and communications professionals.
- Exposure to diverse marketing strategies in the arts and entertainment sector.
- Networking opportunities within the museum and the broader arts community.
- Complimentary museum membership and access to exhibitions and events.
- Professional development workshops and learning opportunities.
- Experience working in a beautiful, inspiring natural and artistic environment.
How to Apply
To apply for this exciting Music Marketing Intern – Brand Exposure position, please click on the application link below. We encourage you to submit a resume and cover letter detailing your interest in music, marketing, and why you believe you would be a great fit for Crystal Bridges Museum of American Art. We look forward to reviewing your application!