About Company
Vodacom Congo, a subsidiary of the Vodacom Group, is a leading telecommunications company in the Democratic Republic of Congo. For over two decades, we have been at the forefront of connecting millions of Congolese people, providing innovative mobile communication, data, and digital financial services. Our mission is to transform lives through technology, driving digital inclusion and economic growth across the nation. With a strong commitment to local communities, we are dedicated to fostering talent, driving sustainable development, and delivering exceptional customer experiences. Join our dynamic team in Goma and become a part of a company that is shaping the future of connectivity in the DRC.
Job Description
We are seeking a highly motivated and detail-oriented Marketing Coordinator to join our vibrant team in Goma. This role is pivotal in supporting the execution of our marketing strategies across both digital and print platforms, aimed at enhancing brand visibility, engaging customers, and driving subscriber growth within the North Kivu region. The ideal candidate will be a creative thinker with a strong understanding of marketing principles, eager to contribute to impactful campaigns that resonate with our diverse customer base. You will work closely with the regional marketing manager and sales teams to develop, implement, and track marketing initiatives, ensuring consistency with Vodacom’s brand guidelines and strategic objectives. This is an exciting opportunity for someone looking to grow their career in a fast-paced telecommunications environment, where innovation and collaboration are key to success. You will play a crucial role in managing our online presence, coordinating promotional materials, and supporting community engagement efforts that strengthen our connection with our customers.
Key Responsibilities
- Assist in the development and implementation of comprehensive digital marketing campaigns, including social media content creation, email marketing, and website updates, tailored for the Goma market.
- Coordinate the production and distribution of print marketing materials such as brochures, flyers, posters, and outdoor advertising, ensuring timely delivery and brand compliance.
- Manage and maintain Vodacom Congo's social media channels (e.g., Facebook, Twitter, Instagram) for the Goma region, scheduling posts, monitoring engagement, and responding to inquiries in line with company policy.
- Support the organization and execution of local marketing events, product launches, and promotional activities, including logistics, vendor coordination, and on-site support.
- Monitor marketing campaign performance, collect data, and assist in preparing reports on key metrics to evaluate effectiveness and inform future strategies.
- Collaborate with internal teams, including sales, customer service, and product development, to ensure integrated marketing efforts and consistent messaging.
- Conduct market research to identify local trends, competitor activities, and customer preferences to inform targeted marketing initiatives.
- Assist in budget tracking for marketing expenditures, ensuring all activities are within allocated resources.
- Maintain an organized archive of marketing assets, including digital files and physical promotional materials.
- Proofread all marketing collateral for accuracy, grammar, and brand consistency across both French and Swahili communications.
Required Skills
- Proficiency in digital marketing tools and platforms (e.g., social media management tools, email marketing software).
- Strong understanding of marketing principles and techniques for both digital and print media.
- Excellent written and verbal communication skills in English and French.
- Ability to create engaging content for various marketing channels.
- Basic graphic design skills (e.g., Canva, Adobe Express) for quick content adjustments.
- Strong organizational skills and attention to detail.
- Ability to work independently and as part of a team in a dynamic environment.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Fluency in Swahili is a significant advantage.
- Experience with CRM software and marketing automation platforms.
- Previous experience in the telecommunications or FMCG industry.
- Demonstrated portfolio of previous marketing campaign involvement.
Perks & Benefits
- Competitive salary and performance-based incentives.
- Comprehensive health insurance package.
- Paid time off and holidays.
- Opportunities for professional development and career growth.
- Access to Vodacom's cutting-edge communication services.
- A vibrant and supportive work environment.
- Contribution to a company with a strong commitment to community development.
How to Apply
Interested and qualified candidates are encouraged to apply by submitting their updated CV and a cover letter detailing their relevant experience and why they are the ideal fit for this role. Please ensure your application highlights your proficiency in both digital and print marketing coordination. We appreciate all applications, but only shortlisted candidates will be contacted. To apply, please click on the link below: