About Company
Netflix is the world’s leading streaming entertainment service with 270 million paid memberships in over 190 countries enjoying TV series, films, and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time. Our culture of ‘Freedom & Responsibility’ fosters an environment where talented individuals can do their best work, thrive, and contribute to reimagining entertainment for a global audience. We are dedicated to delivering joy and connection through storytelling, and we constantly seek innovative ways to bring the best content to our members.
Job Description
Are you passionate about the future of entertainment and possess a keen eye for data-driven content strategy? Netflix is looking for a dynamic and insightful Content Strategist to join our innovative team. This role is crucial in shaping our content slate, identifying emerging trends, and ensuring that Netflix continues to deliver unparalleled entertainment experiences to our diverse global audience. You will be at the forefront of analyzing market landscapes, competitor activities, and internal performance metrics to inform strategic decisions across various content categories. This position requires a blend of creative thinking, robust analytical skills, and a deep understanding of audience consumption patterns and preferences. You will collaborate closely with content acquisition, production, marketing, and product teams to translate insights into actionable content strategies that drive engagement and subscriber growth. We are seeking someone who thrives in a fast-paced, data-rich environment, is comfortable presenting complex ideas clearly, and possesses an unwavering commitment to quality and innovation. If you’re ready to make a significant impact on how millions worldwide discover and enjoy their next favorite story, we encourage you to apply.
Key Responsibilities
- Conduct comprehensive market research and competitive analysis to identify content opportunities and threats.
- Analyze content performance data, audience demographics, and viewing trends to inform strategic content decisions.
- Develop and present detailed content strategy proposals, including genre assessments, budget recommendations, and target audience definitions.
- Collaborate with content development and acquisition teams to identify and greenlight projects that align with strategic objectives.
- Monitor industry developments, technological advancements, and shifts in consumer behavior to ensure Netflix remains at the forefront of entertainment.
- Work cross-functionally with marketing, product, and regional teams to ensure cohesive content launches and optimization.
- Evaluate potential content partnerships and licensing opportunities based on strategic alignment and projected ROI.
- Contribute to the continuous refinement of Netflix's content strategy framework and methodologies.
Required Skills
- 5+ years of experience in content strategy, market research, or business analysis within the media and entertainment industry.
- Proven ability to translate complex data sets into clear, actionable strategic recommendations.
- Strong understanding of the global entertainment landscape, including streaming services, traditional media, and emerging platforms.
- Exceptional analytical and problem-solving skills, with proficiency in data visualization tools and statistical analysis.
- Excellent communication and presentation skills, capable of articulating strategies to diverse stakeholders.
- Demonstrated experience in project management and cross-functional collaboration.
- Proficiency in Microsoft Excel, Google Sheets, and presentation software.
Preferred Qualifications
- Master’s degree in Business Administration, Marketing, Film Studies, or a related field.
- Experience working with international markets and understanding cultural nuances in content consumption.
- Familiarity with A/B testing methodologies and user research principles.
- A track record of identifying and launching successful content initiatives.
- Experience in content rights management and negotiation.
Perks & Benefits
- Comprehensive health, dental, and vision insurance plans.
- Generous paid time off, including vacation, sick leave, and holidays.
- 401(k) matching program to support your financial future.
- Parental leave for new parents.
- Access to a vast library of Netflix content, complimentary subscription.
- Professional development and learning opportunities.
- Wellness programs and resources.
- Dynamic and inclusive work environment with opportunities for global collaboration.
How to Apply
Ready to help shape the future of entertainment? Click on the link below to apply directly through the Netflix careers portal. Please ensure your resume and cover letter highlight your relevant experience and passion for content strategy.