About Company
MCM Marketing is a dynamic and innovative digital marketing agency based in the vibrant Depot District of Berwyn, Illinois. We specialize in empowering businesses of all sizes to thrive in the digital landscape through bespoke strategies encompassing SEO, content marketing, social media management, and web development. Our mission is to craft compelling narratives and optimize online presences that not only attract but also convert. At MCM Marketing, we pride ourselves on a collaborative culture, a passion for digital excellence, and a commitment to delivering measurable results for our diverse clientele. Join our growing team and contribute to impactful digital solutions from anywhere.
Job Description
Are you a wordsmith with a passion for e-commerce and a deep understanding of the Shopify platform? MCM Marketing is seeking a talented and experienced Shopify Content Writer to join our remote team. In this role, you will be instrumental in crafting engaging, conversion-focused, and SEO-optimized content for a variety of our e-commerce clients who leverage Shopify. From compelling product descriptions that convert browsers into buyers, to informative blog posts that establish brand authority, and persuasive landing page copy, your words will drive traffic and sales.
We are looking for someone who can seamlessly blend creativity with strategic thinking, understanding both the art of storytelling and the science of search engine optimization. You will work closely with our SEO specialists, graphic designers, and project managers to ensure content aligns with overall marketing goals and client brand guidelines. This position requires a keen eye for detail, excellent research skills, and the ability to manage multiple projects simultaneously within a fast-paced agency environment. If you’re passionate about helping e-commerce businesses succeed and thrive in a remote work setting, we encourage you to apply and help us shape the digital future of our clients.
Key Responsibilities
- Develop and write high-quality, engaging, and SEO-optimized content for Shopify stores, including product descriptions, category pages, blog posts, landing pages, and email marketing campaigns.
- Conduct thorough keyword research and competitor analysis to identify content opportunities and ensure content ranks well in search engine results.
- Collaborate with SEO strategists, marketing managers, and design teams to ensure content aligns with overall marketing objectives and brand voice guidelines.
- Edit and proofread content meticulously to ensure accuracy, clarity, grammatical correctness, and adherence to style guides.
- Maintain a consistent brand voice and tone across all content pieces for assigned clients.
- Stay up-to-date with the latest e-commerce trends, Shopify updates, SEO best practices, and content marketing techniques.
- Manage content calendars and meet deadlines efficiently in a remote work environment.
Required Skills
- Proven experience as a content writer, specifically for e-commerce brands on the Shopify platform.
- Demonstrable understanding of SEO principles and how to apply them to content creation.
- Exceptional writing, editing, and proofreading skills with an impeccable grasp of English grammar and style.
- Strong research skills to develop authoritative and informative content.
- Ability to adapt writing style and tone to suit various client brand voices and target audiences.
- Proficiency in using content management systems, particularly Shopify's content features.
- Excellent time management and organizational skills to handle multiple projects and deadlines.
Preferred Qualifications
- A portfolio showcasing successful Shopify e-commerce content projects.
- Experience with SEO tools such as SEMrush, Ahrefs, or Google Analytics.
- Familiarity with conversion rate optimization (CRO) principles in content.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off (PTO) and company holidays.
- Flexible work-from-home schedule.
- Opportunities for professional development and continuous learning.
- Supportive and collaborative remote team environment.
- Access to the latest e-commerce and marketing tools.
How to Apply
Interested candidates are invited to click on the application link below to submit their resume, cover letter, and a link to their online portfolio showcasing relevant Shopify e-commerce content. Please highlight your experience with SEO-optimized content and your understanding of the Shopify platform.